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"5. Women account for 85% of all consumer purchases including everything from autos to health care
6. Women make 80% of healthcare decisions and 68 percent of new car purchase decisions
7. 75% of women identified themselves as the primary shoppers for their households
8. Women influenced $90 billion of consumer electronic purchases in 2007 
9. Nearly 50% of women say they want more green choices, with 37% are more likely to pay attention to brands that are committed to environmental causes"